The Guardian

Why Super Furry Animals joined music’s dash to cross over football’s vinyl frontier | Emma John

Why Super Furry Animals joined music’s dash to cross over football’s vinyl frontier | Emma JohnWorldPing

The sponsorship deal between Cwmbran Celtic and the Welsh indie-rockers is part of a trend to monetise ‘adjacent audiences’ as much as it is a nostalgia trip As someone born on the cusp of the gen X-millennial divide, I am the perfect target for toda…

This is a short WorldPing brief. The full report was published by The Guardian.

Read the full report at The Guardian

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